Speculation gadgets allow for long distance communication between people. You may utilize VOIP to make video calls over the internet thanks to the VOIP Web service, which is provided by many meeting service providers. Online applications can be offered and managed by affiliates. Messages, reports, areas, and data records are included in this. Additionally, it shortens and lowers the cost of business trips. Events are open to observation, analysis, and commentary. Web conferencing, web gathering (meeting), collaboration tool, conference service, internet, and web meeting are some instances of linkages with electronic gatherings.
One of three topics—live-streaming, networking, or breakout rooms—might be a good place to start a conversation if you're an event planner looking for the ideal online conference platform. These puzzle pieces can work together to create a compelling virtual event, but they all share the goal of simulating an actual conference. "Imitation is the sincerest form of flattery," you've heard. And a lot of us in the business long for the times when life events were the norm. However, the times have changed, and we should welcome these changes. On-demand content, as opposed to the three items mentioned above, is a significant conference component that is made to fit the internet experience. And by adopting this "anytime, everywhere" mindset, virtual events may be able to successfully compete with Netflix. Continue reading to see how on-demand content can come to the rescue for organizers of online and hybrid conferences.
Online meetings are a thing of the future. With so much of the working world shifting online, the writing was already on the wall. There is no turning back now that COVID-19 has accelerated the transformation. During the pandemic, web conferencing was employed for the first time by 30% of organizations. Since then, video conferencing software has increased by 100% throughout 47 states. It takes a lot of work to get ready for an online event like a webinar. For example, even a tiny online event requires three to six weeks on average to market. Do you truly want to be in charge of producing content for on-demand services as well? See how a couple of these on-demand content improvements can benefit your online event.
Captivating On-Demand Content
It's crucial to comprehend what on-demand content is to comprehend how it might assist you in hosting a memorable online event. Let's use television as an example to illustrate on-demand programming and how you may use it during a gathering like an online webinar. Broadcast television used to be the only option available. A show would be broadcast once, at which point an antenna would pick it up and transform it into enjoyable entertainment. Now picture a streaming service like Netflix. Every episode you might want to see is waiting in their queue for you to click and get distracted.
The on-demand content business model is similar to the Netflix approach. It's an excellent illustration of how on-demand entertainment may also boost your online event. Consider the calibre of an older TV program, where there were much more severe scheduling and financial constraints. Consider a Netflix original right now. On-demand platform content frequently resembles mini-movies. Sometimes, in terms of ambition and production value, they even surpass the big screen. At your next online event, picture having your Netflix-worthy moment.
You Can Concentrate on Your Customers with On-Demand Content The majority of the time, while we are concentrating on presenting webinars, we are not in a rush to produce excellent content. Yes, we do want to present ourselves and our companies as industry thought leaders. Not exactly what we want to do is edit the footage down to the very last second. We want to concentrate on providing a top-notch experience and building relationships with our audience when hosting an online event. By leaving the rest to the experts, working with an on-demand content creator enables you to concentrate on these elements. Collaborating with an on-demand content development firm can provide you with the best of both worlds, which is even better. With your input, the creative team can produce polished written, audio, or video content that speaks directly to your target demographic and their unique needs. You can then continue with post-event interactions after that. It's one of the best lead-generating funnels you could imagine when used properly.
Benefits Of On Demand Content In Online Conferencing
On-demand Media Is Created With The Internet In Mind.
In my perspective, nothing beats a bucket of butter-drenched movie theatre popcorn. Additionally, it used to be one of my favourite components of seeing a show. But when I'm at home, bundled up under a blanket, and prepared to begin my next Netflix series, I don't expect (or even think of) popcorn. Why? since viewing is a completely different activity.
On-demand Content Is Simpler To Manage.
Many of us yearn for the good old times and recall the benefits of attending live, in-person conferences. But things weren't always "good" back then. Do you remember when a conversation might be completely cut off by two audience members whispering in the back rows? or when a speaker had to be awkwardly interrupted by the session chairs because they went way over their allotted time? On-demand material allows you as an event planner much more control over the calibre of content distribution. Using a list of frequently asked questions, for instance. People may produce excellent content with little more than the camera on their phone or laptop with the help of a few useful suggestions. Additionally, you can simply examine that content before making it available to your online conference attendees with the right submission system.
Your Live Conference Team May Be Reduced If You Host On-demand Content.
There is a lot to accomplish during every live session you want to host, including moderating, maintaining interaction, and keeping an eye out for technical difficulties. The workload is distributed and the stress that a totally live event might cause you and your team is reduced when you host a significant portion of your content on demand. The ability to define release times allows you to provide new sessions every day. With fewer live sessions, you won't have to worry as much about intermittent Wi-Fi and other technical difficulties. Additionally, if there are fewer live speakers, training sessions and A/V rehearsals might be shortened.
It Makes Your Online Conference Attendees' Access Easier.
Accessibility is one area where the switch to online conferencing has helped. Additionally, on-demand content releases in a variety of languages and improved closed-captioning for guests with hearing impairments help online go even further in terms of access.
Jon Swartz writes about how tech conferences are becoming virtual and embracing material on-demand in his post on MarketWatch. Additionally, his analysis is easily applicable to the calendar of academic conferences: Virtual events may help democratize a once-exclusive, expensive luxury for tech movers and shakers rather than destroying the sector. Consumers now have more convenient access to worthwhile technical material anytime they want it.
Effective Use Of On-demand Avoids The Dreaded Conference "question Vacuum"
At some point in our lives, we've all seen the scene where a speaker concludes their presentation and asks, "Any questions?" to a bored audience. It is painful to endure the silence that follows, and it occurs much too frequently during live sessions at conferences. This embarrassing "question vacuum" can be avoided by properly releasing content on demand. As an illustration, "We have a customer who made 10-minute presentations available on demand and then allotted 5-minutes each paper for live Q&A. Attendees had a ton of questions because they had had some time to think about and analyse the work; in fact, they could have utilized at least 15 minutes. Attendees of their study thought that a combination of life and on-demand was preferable to in-person. My mind was blown by that. Since nobody raised their hand when the session chair asked, "Any questions?" at in-person events, the tumbleweed scenario did not occur.
Asynchronous Interaction Opportunities Are Made Possible By On-demand Material.
Engagement involves more than simply the chat box and polls during live conference meetings. The importance of asynchronous engagement is a subject that is frequently brought up in conversations about on-demand. On-demand hosting enables your participants to interact with each other and the content even after the live sessions have ended if you choose the correct virtual conference platform.
"We were huge fans of on-demand. and received many compliments on the on-demand features. Delegates benefitted from being able to watch the sessions at their own convenience because they can be complex and technical. That attribute was a major plus. The Q&A [the "questions" option] on-demand was also well utilized by us. There, some positive interactions took place.
Your Conference Revenue May Rise As A Result Of On-demand Content.
Beyond the guest experience, hosting on-demand presents a worthwhile chance to make some extra money (with minimal extra work). Long before online conferences became the standard, the Emergency Nursing Association offered on-demand tickets for their 2019 conference. And numerous online meetings have done the same.
Extending access to your content outside of live sessions boosts the value of the conference overall, even if you don't charge more. Furthermore, it opens the door for significant post-conference participation. All of this enhances the online conference experience and raises the possibility that participants may buy tickets for your subsequent event.
In numerous ways, on-demand conferencing aids next-generation business:
Companies that use on-demand audio and web conferencing solutions can bet that users will make more frequent use of the technology, which can dramatically boost productivity as project teams and departmental groups meet more frequently and more productively than they would otherwise. In fact, companies frequently find that when they give staff members on-demand access to conferencing, staff members use it to collaborate and meet when they otherwise wouldn't have. In addition, they used it to take the place of any previously scheduled in-person meetings.
- Cycle times, quicker decision-making, increased creativity, and noticeably higher productivity are frequently the results.
- It removes the need for IT to plan and start conferences, allowing users to start working more quickly and independently of where they are situated (particularly important for time-sensitive tasks);
- It provides end users with a top-notch conferencing experience without requiring them to comprehend (or even consider) the underlying technology;
- It enables businesses to create project-focused teams made up of colleagues, partners, and even clients; It assists managers in integrating conferencing into routine business operations to enhance collaboration, knowledge sharing, and decision-making;
- Its ease of use and affordability promote increased, enterprise-wide use, enhancing productivity and generating ROI.
As workplaces become more virtual, businesses today are forced to deal with a number of significant business concerns. Despite the fact that they are increasingly distributed across regions, nations, and continents, employees must be able to work with one another as well as with partners and customers anytime they want and from any location. Both managers and employees want to keep travel to a minimum because it is getting more challenging and expensive in terms of lost productivity before, during, and after the event. Organizations must offer solutions to assist mobile, geographically dispersed, and remote workers in order to enable speedier, more effective interactions with partners and consumers. They will be able to pursue new business prospects, work as a cohesive team, and shorten decision and time-to-market cycles as a result. On-demand audio and web conferencing, which enables flexible, low-cost collaboration, is one of the best technologies for aiding businesses in achieving these and other important business objectives. With on-demand conferencing, staff members can get together immediately without prior notice or bookings.
Conclusion
Companies today need to develop low-cost, simple methods for their staff to communicate and work across different time zones, borders, and places. Although travel is becoming more expensive and unpopular, there is still a need for teams, customers, and partners to interact in person; in fact, this demand is only expanding. Employees must be provided the means to connect and collaborate, whenever they need to and wherever they are, as a result of globalization, a fast-increasing number of remote and virtual workers, increased rivalry, and continuously extending organizational boundaries. On-demand conferencing responds to the call in a timely, simple, and astonishingly economical manner.
References
- Why on-demand content is the hero of online conferencing | Ex Ordo
- What Is Online Conferencing? - My Country Mobile